Univision is canceling its telecast of the Miss USA pageant, an event partially owned by Donald Trump, to protest Trump's offensive remarks about Mexicans.
urthermore, Univision says it is severing all other business ties to Trump.
Univision is the biggest Spanish-language broadcaster in the United States, so its decision is a blow to the Miss Universe Organization, a joint venture of Trump and Comcast's NBCUniversal division.
Last week, in his speech announcing a run for president, Trump deplored immigrants from Mexico who "have lots of problems" and are "bringing those problems to us."
"They're bringing drugs, they're bringing crime, they're rapists," he said, adding, "and some, I assume, are good people."
The comments caused an outcry. Jorge Ramos, a prominent Univision host, called Trump's remarks "absurd" and "prejudiced."
On Thursday, Univision said its entertainment division is "ending the company's business relationship with the Miss Universe Organization, which is part-owned by Donald J. Trump, based on his recent, insulting remarks about Mexican immigrants."
"At Univision, we see first-hand the work ethic, love for family, strong religious values and the important role Mexican immigrants and Mexican-Americans have had and will continue to have in building the future of our country," the company said. "We will not be airing the Miss USA pageant on July 12 or working on any other projects tied to the Trump Organization."
Representatives for NBCUniversal did not immediately respond to requests for comment, but Trump fired back on Twitter and with a statement.
"The Mexican government and others are putting tremendous pressure on Univision to break their signed and fully effective contract with the Miss Universe Organization because Mr. Trump has been exposing to the public, and the world, the significant damage that is being done at the southern border, and the terrible and costly trade deals that the United States is incompetently making with Mexico," Trump said in a statement.
In a tweet, Trump said, "Mexican gov doesn't want me talking about terrible border situation & horrible trade deals. Forcing Univision to get me to stop- no way!"
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